Android App and Game Development – Scope, Approaches and Features

Android is spreading fast, more and more mobile manufacturers today are considering using it in their latest mobile phones. Android application development is thus gaining momentum. It is an open source mobile operating system used to develop applications to help customers satisfy their requirements. Android mobile application development can also be customized to meet varying customer needs. Android game development is used to develop out of the box games which would thrill all its players.

Better applications and games can be developed by hiring Android app development and Android game development services. No doubt Android development is a difficult process, and involves lot of complications, however whether a company will be able to successfully complete your project or not will depend on its approach to it. Most of the Android app development companies follow the below mentioned approach in their work:

Approach 1 – Agile Development: Entire project is further divided into small parts considering its scope and requirements. Small parts go through the entire application development life cycle ensuring that it is developed as desired. Overall project risks can be avoided using this method.

Approach 2 – Waterfall Method: This method is followed when Android application development or game development requirements are static and do not change during the entire life cycle.

Approach 3 – Extreme Coding: It is done when project requirements are dynamic and change frequently. This process helps in maintaining software quality and allows company to take necessary steps as needed with every change in client needs.

Approach 4 – Rapid Action Development: When an Android development project needs to be completed urgently then rapid action development is followed. It helps companies to meet the urgent project deadlines without spending time for pre planning.

When a company follows any or all of the above approaches to Android application development it is likely that it will have a solution to all its project requirements. It will be able to provide a solution to all clients considering both their project needs and the time constraint. But what features make a good application or game? Here are some of the features to help you decide as to which features make for a good Android application or game:

  • Ability to speedily collect and dispatch information as per the action
  • Tools which are simple to use
  • Web kit engine integration based browser
  • Memory usage and battery consumption
  • Rich internet application development usage
  • Support for various multimedia formats for voice, video and image
  • Easily adaptable to changing environment

To ensure that an application or game has majority of features as mentioned above, most of the Android developers use Android SDK for Android app development and Android game development.

Most Popular Android Apps For April 2010

In Wiki4Android we did a research on the top 5 latest, fastest growing apps of the past month March – April 2010. Unsurprisingly, all of these applications are free.

Out of the 5 applications, 3 are games, with Paper Toss gaining the most downloads in the shortest period of time (about 23k downloads per day).

2 of the top 5 games are MMO (massively multiplayer online game). (Hint hint, game developers) World War is currently the second fastest growing application in terms of rate of downloads.

Below are the top 6 fastest growing application in the Android Market, ranked by users rate of download.

Paper Toss (Action Game, 23k downloads/day)

The most popular game of March – April is the simple yet addictive Paper Toss by Backflip studios. This game is great because it’s so simple that even kids know how to play. Easy touch controls, great sound effects, and nice graphics are the features of this game. Originally a game developed for iPhone.

World War (MMO RPG, 20k downloads/day)

World War (by Storm8) was on iPhone for quite some time, and now that it comes to Android, it became an instant hit due to the already huge number of players / fans. This game has pretty sophisticated game play. It has multiple upgrades and unlocks based on your level. Apart from that, there is a social element that lets you form alliances with players from all over the world.

Opera Mini 5 (Utility – browser, 17k downloads/day)

This is a really fast browser. The main features that are advertised by Opera are tabbed browsing, the speed dial feature, password management system etc. Pages also display faster with Opera because of its powerful server side compression.

Engadget (Utility – news, 10k downloads/day)

Many of us Android users are also tech-savvy people. Engadget app by AOL Inc. keeps you up to date with the latest development in electronics, gadgets, and Android news. If you don’t like reading (like me), you might still be interested in watching “the Engadget Show” available for streaming online if you download this application.

Pocket Empires (MMO strategy, 3k downloads/day)

This game reminds us of Travian. You build your city, perform researches, harvest resources and train army. There are tons of upgrades, items, and different kinds of enemies that makes this game worth playing for a long time without ever getting bored. Other than that, this game has nice graphics and features a global top 100 player board.

Does Your Business Really Need to Get On The iPhone and Android App Bandwagon?

Smart phones now account for 27% of the mobile phone market led by nearly 50 million iPhone or Android purchases in the last quarter of 2010. Those seemingly smart consumers want to be able to communicate, buy and enjoy, whatever they want, whenever they want. As a result, more than 400,000 mobile applications or apps have been developed in the last three years.

Does your business need a mobile app?

The most used apps are for games, news, sports and weather, social networking and music. But there are a number of successful business apps too.

The Domino’s Pizza app generated more than $2 million by making it easy to order and offering the chance to win prizes.

Nike Training Club targeted women with a full-body training app featuring workouts and drills.

Amazon’s app compares prices from local retailers for over a million products sold on Amazon.com.

These and other success stories show how apps can help companies:

1. Brand-Many “first to app” companies have famous brands like Nike and Domino’s. Apple pretty much created the app space. There’s a cutting edge or coolness factor associated with having an app.

2. Satisfy-Consumers want convenience. Apps make their lives easier with valuable, timely information, increasing customer satisfaction.

3. Connect-Think in terms of the Nike Fitness app. The user has an ongoing, positive connection and the company achieves marketing touches in a non-marketing manner.

4. T.O.-No, not the football player/reality show guy. Track & Optimize. When customers use your app, you have information to track. Plus, apps help with Search Engine Marketing in that your company name is online one more time.

Before you jump on the app bandwagon, consider your options. Today’s smart phones support both regular websites and mobile versions. You might achieve your goals in a more cost effective way by creating a mobile version of your website. If you decide to move forward, here’s your app checklist:

• Identify the target market for the app and why they would use it.

• Provide fresh, updated content that adds value.

• Build an app for each mobile phone platform.

• Make sure the app isn’t just a mobile website. Otherwise, why make the investment?

• Provide a compelling reason to use the app and get the word out through multiple mediums like email, text and twitter.

Your business may or may not need a mobile app today. But you definitely need to enhance your mobile presence in the future.